In five hundred years, we may look back and say,
五百年后 当我们回首往事 可能会说
Elon Musk was the single most influential person of our entire century.
埃隆·马斯克整个世纪最有影响力的人
He has been able to do more in his 46 years
他在46年里达成的成就
than most of us could hope to do in ten lifetimes.
是我们大多数人花十辈子都难以达成的
And yes, part of that is because
当然 埃隆能取得这么大的成就 一方面是因为
Elon is incredibly smart and he works incredibly hard.
他天资聪颖又刻苦努力
“And we were so hot up.
“我们非常拼命
We had just one computer
那时我们只有一台电脑
So the website was up during the day
所以白天我运营网站
and I was coding at night
晚上就敲代码
Uh, work hard, like, every waking hour
清醒的每一刻都要努力工作
That’s the thing I would say
这就是我能给你的
if you particular if you’re starting a company.”
在你开始创业时的建议”
But working 100 hours a week still only puts you
即使你每周工作100小时
at two and a half times as much as the average employee.
那也只是普通员工工作时长的2.5倍
And most geniuses do not make
而且大多数天才并没有
the international impact that Elon has.
埃隆那样的国际影响力
In fact, the man with the highest IQ in the world,
事实上 世界上智商最高的人
Chris Langan, is a bouncer.
是一位叫克里斯·兰根的保镖
So while smarts and work ethic are critical to Elon’s success.
所以尽管智商和职业道德对埃隆的成功来说至关重要
In order to impact the world,
但若想影响世界
you simply have to be able to influence other people.
你只需要有能力去影响其他人
There’s no way around it.
别无他法
That includes employees, investors and the public at large,
这些人包括员工 投资者和公众
and Elon Musk is unique here.
而埃隆·马斯克是独一无二的
Because on this channel, we can normally point
因为在这方面 我们通常认为
to a leader’s ability to nail a public speech.
成为领袖要具备公开演讲的能力
For instance, take the way
比如 我们注意在下个片段中
that Steve Jobs controls silence in this next clip.
史蒂夫·乔布斯演讲时对说话节奏的控制
“And we believe that in this world
“我们相信 在这个世界上
people can change it for the better.
人们可以把世界变得更好
And that those people who are crazy enough
而那些疯狂到
to think that they could change the world
认为自己能改变世界的人
are the ones that actually do.”
的确能够改变世界”
But Elon doesn’t have the same presentation ability as Jobs.
但埃隆的演讲能力不及乔布斯
While he definitely has moments of wit and humor.
埃隆尽管有时妙趣横生
He often stumbles over his words
但他说话经常磕磕巴巴
or speaks without modulating his voice.
或者说话时不注意控制语调
And he tends to use a lot of fillers like um and uh…
还会用很多语气词 比如嗯 呃等
“It’s not because I wanted to.”
“我不想这样的
“It’s because I couldn’t hire anyone.”
只是我雇不到人
“Uhm, it nobody good would join.”
呃 没有人才加入我们
“Uhm, so, uhm,
呃 所以 嗯
I ended up being that by default, uhm, and…”
最后就默认我来任职了 呃”
None of this is meant as a criticism.
我提这些不是为了批评他
It’s meant to point out how special it is
只是想说这有多神奇
that Elon is actually more famous and more sought out
事实上 埃隆比世上大多数外向的摇滚明星
than most extroverted rock stars on the planet.
更出名 也更受追捧
Which is why, in this video, we’re going to break down
这也是为什么我们要在此视频中探讨
what you can do to make that kind of impact on people.
你们能做什么来给人们带来这种影响力
So that you can achieve ten times more than your peers.
因为这样 你就能达到比同龄人多十倍的成就
And I will say though, brushing up on presentation skills
不过我还是要说 磨砺演讲技巧
is still going to be important for most people.
对大部分人而言依然很重要
So I’m going to link the helpful videos now
所以现在你可以在视频边上的简介中
in the corner and in the description.
看到相关视频的链接
First off, one thing that we just have to acknowledge
首先 我们不得不承认
is how gifted and hardworking Elon is.
埃隆是多么天赋异禀 刻苦工作
He was writing computer programs as a child
他从小就学编程
and his work ethic has only improved since then.
从那以后他的工作理念就不断提升
This next sentence is coming from a man
下面这句话来自一位
with five children running three companies.
扶养五个孩子 同时经营着三家公司的男人
” I’m available 24/7 so as to help solve issues.”
“有问题可以随时找我解决
and call me 3 a.m. or Sunday morning, I don’t care.”
凌晨三点或周日早上给我打电话都没关系”
But even all that brainpower and hard work
但即使是这样刻苦的脑力劳动
isn’t enough to avoid failure.
失败仍然难以避免
In fact the higher that you set your sights,
事实上 你的目光越高远
the more likely you are to fail repeatedly along the way
这一路上你越可能会不断失败
which means an absolutely critical component of high achievement
这表明成就伟大事业的一个关键要素是
is dogged perseverance in the face of failure.
面对失败时仍坚持不懈
And without a doubt Elon Musk has failed more spectacularly
毫无疑问 埃隆·马斯克比屏幕前的各位
and at higher cost than anyone who will watch this video.
经历过更为惨重的失败 也付出过更大的代价
Take SpaceX, the first three rockets at SpaceX
以SpaceX为例 它的前三枚火箭
didn’t work as they had planned.
并没有按计划成功发射
He burned through 100 million dollars of his own money
埃隆自己的1亿美元就这么打了水漂
and was still going bankrupt.
而且他还濒临破产
Or Tesla, when they IPO in 2010,
再比如特斯拉在2010年上市时
Jim Cramer said this
吉姆·克莱默曾经说过
“You don’t want to own this stock, you don’t want to waste it”
“你们不会想持有该公司的股份 买它就是浪费钱
you shouldn’t even rent the darn thing.”
你们甚至都不该租这种垃圾股
“I think Tesla will have the same trajectory as A123”
在我看来特斯拉的股票曲线会跟A123一样
“which we told you it would have a great first day pop when it came public”
即特斯拉股票行情在上市第一天非常好
but then it would be a dud afterwards.”
但之后就会急剧下跌”
In 2012, nearly 10 years after Tesla was founded,
2012年 特斯拉成立快10年时
Mitt Romney who was running for president told the nation
竞选美国总统的米特·罗姆尼向全国宣称
that Tesla was a loser.
特斯拉是失败的产品
“Don’t forget, you put 90 billion dollars,”
“别忘了 你投入了900亿美元
“like 50 years’ worth of brace in the solar and wind,”
这钱都够用来维持太阳能和风能发电支架工作50年了
to Solyndra and Fisker and Tesla, I don’t want.”
你却把它花在索林佐 菲斯克和特斯拉上 我可不会这样做
“I had a friend who said you don’t just pick the winners and losers,”
我有个朋友说 你不是在挑选胜利者和失败者
you pick the losers.”
你是直接选择了失败者”
Have you ever spent five years of 100 hour weeks
你是否曾为一件事连续5年每周工作100小时
and all of your money on something
还投入了所有的积蓄
and then still had it not work?
结果最后还是没有任何进展?
Have you spent ten years on a project
你是否在一个项目上花了十年的时间
and then still been publicly ridiculed as a dud?
还被公开嘲笑为废物?
And have you persevered in spite of all of that?
你面对这些时 有做到坚持不懈吗?
Most of us have not and would not.
我们大多数人没有做过 也做不到
So where does Elon’s perseverance come from?
那么埃隆的毅力从何而来?
Well, it’s because business failure
这是因为相比生意上的失败
would not bother him nearly as much as a failure
完不成一些有挑战性 有价值 令人兴奋的事情
to do something challenging, worthwhile, and exciting.
更令他烦躁
“And there need to be reasons to get up in the morning.”
“每天早上都需要有起床的理由”
“You know, life can’t just be about solving problems.”
生活不能只是解决问题
“Otherwise, what’s the point?”
否则 人生还有何意义?
“There’s got to be things that people find inspiring”
总有一些事能鼓舞人们
and make life worth living.”
能让生活变得有意义”
When Elon’s talking about problems here,
埃隆在这里谈论的“问题”
he means the daily things that occupy most of us
是指占据大多数人生活的日常琐事
like getting by at work, earning more money,
比如 工作勉强过活 多赚点钱
making sure that other people approve our decisions
让他人认同我们的选择
Ask yourself, what has guided your decisions?
扪心自问 究竟是什么引导了你的决定?
Feeling financially comfortable,being widely respected,
是为名为利
or doing something that inspires and excites you?
还是为了做能鼓舞和激励你的事?
There’s no wrong answers here
无论答案是什么 都没有对错之分
but people who achieve at a high level
但是对取得高成就的人而言
almost always view not doing something impactful
不去做一些有影响力的事情
as a much bigger risk than financial or social failure.
这样的风险甚于财务和社交失败
It’s not that they don’t care about those things.
并不是说他们不在乎这些
It’s that not feeling like
只是对他们来说
they are doing deeply meaningful work is far worse to them,
不做有意义的工作会感觉更糟糕
which brings us to the second point, vision.
这也就引出要讨论的第二点 愿景
Because without a clear vision for the future,
如果对未来没有一个明确的愿景
it’s really hard to care more about inspiration
我们更可能会忙于交房租和应付同龄人的批评
than paying your rent for instance or the criticism of your entire peer group.
而不是把精力放在迸发灵感上
So here was Elon’s vision for SpaceX.
埃隆对SpaceX有这样的愿景
“If you consider two futures,”
“如果有两种未来
one where we are forever confined to Earth”
一是我们一直待在地球上
until eventually something terrible happens,”
直到地球毁灭”
or another future where we are up there on many planets”
二是 我们移居到更多的行星上
or maybe even going beyond the solar system.”
甚至也可能去到太阳系之外
“Um, I think that second version is incredibly exciting and inspiring.”
嗯 我认为后者相当令人兴奋 也很鼓舞人心”
Interestingly this wasn’t always the vision for SpaceX
有趣的是 尽管这是埃隆的终极目标
even though that was Elon’s end goal.
但这并不全是SpaceX的愿景
He just wanted to inspire other people to pursue space travel
他只想通过一个能激发想象力的火星小项目
by doing one smaller project on Mars that would spark their imaginations.
来鼓舞其他人去探索太空旅行
“I came up with this small philanthropic mission
“我想出了一项小型博爱项目
which would be to send a small green house to the surface of Mars”
即我们将小型温室发射到火星表面上
which was called Mars Oasis, and, uhm”
这叫做火星绿洲计划 呃”
“Upon landing the seeds would be dehydrated nutrient gel
种子就像脱水的营养凝胶
hydrate it upon landing and you have this little greenhouse”
在着陆时给它补水 就会形成小温室
and then the money shot would be”
然后投入的钱
in a green planets against a red background.”
会使红色火星上绿意盎然”
Regardless of the specifics,
抛开细节
a leader must be able to paint a picture of a desirable future.
领导者必须能勾勒出一个美好未来的蓝图
That’s what puts the “vision” in visionary
这就是“愿景”的含义
and it’s how they persist through the inevitable setbacks
这是他们在不可避免的挫折中坚持下来的方式
and it’s how they encourage other people in their organization to do the same.
也是他们鼓励组织中的其他人也这样做的方式
That’s really what took us to the moon in the first place.
这就是我们最初登上月球的原因
“We shall send to the moon,”
我们将向距离
240,000 miles away from the control station in Houston,
休斯敦控制站24万英里的月球发射一枚
a giant rocket more than 300 feet tall
超过300英尺高的巨型火箭
on an untried mission to an unknown celestial body.”
去未知天体执行一项未经试验的任务
“We choose to go to the moon in this decade”
在这十年 我们选择登上月球
and do the other things”
做一些其他的事情
“not because they are easy but because they are hard.”
不是因为这很容易 恰是因为这很困难
So if you want to achieve, you need a vision.
想要成功 就得有愿景
but how do you get a vision if you don’t have one?
但若没有 怎么才能变得对未来有愿景呢?
You start by exploring,you travel,
你可以从探索开始 去旅行
you say yes to activities outside of your comfort zone,
去做你舒适圈之外的事
and very importantly in my opinion, you read.
还有我认为非常重要的就是要阅读
Because many of the most influential people in the world
因为很多世界上最有影响力的人
point back to a specific book that shaped their vision.
都读过一些养成他们对未来的愿景的书
Just listen to Elon talk about a book that he read as a kid.
埃隆说他小时候读过一本书
“Like the foundation series from Asimov”
比如阿西莫夫的《基地》系列
is a really… like, one of the best ever.”
真的是有史以来最好的书籍之一
That book by the way is about a scientist who creates a foundation
顺带一提 该书讲了一位科学家建造基地
for reducing human suffering and expanding human conciousness across the galaxy.
来减少人类痛苦 开拓银河系的故事
Does it sound familiar?
耳熟吗?
Now books hold a special place in my heart
读书在我心中有特殊地位
but your vision doesn’t have to come from reading.
但要对未来有愿景并不限于阅读
It can come from watching movies or listening to podcasts,
也可源于观影 听播客
playing sports, hiking in the woods,
做运动 森林远足
spending times with people that you love.
陪伴你爱的人
What’s important is that you would expand your sphere of influence
重要的是 你要扩大自己的影响力范围
and frequently ask yourself,
要不断问自己
“If I had a magic Genie and anything were possible
“如果我有一个能实现任何事的魔仆
what would I like to create?”
我会创造什么呢?”
That kind of question helps you break through
这个问题会让你突破许多人面临的
the yeah-but-it-would-never-work filter that so many people have.
“心有余而力不足” 的屏障
And of course not everything you dream up is going to wind up working out
当然 并不是所有你梦想的事最终都能实现
but almost every inspiring vision
几乎每一个具有启发性的远见卓识
feels impossible in some way.
都在某方面会让人觉得无法实现
Even mine for Charisma on Command
甚至我自己的 “掌控魅力”网站
feel like a total pipe dream just a year before it became my reality.
在成为现实的一年前 简直像是白日梦
So start with wild visions that get you excited
所以先有让你兴奋疯狂的愿景吧
and only later ask yourself if they’re feasible.
然后再考虑这一切是否可行
Elon actually uses a first principle analysis to determine this,
实际上埃隆使用第一性原理来决定其可行性
but that is beyond the scope of this video.
本视频就不探讨了
So look it up on Google if you’re curious for more.
感兴趣的话可以去谷歌查询了解
Because there is one more element that I want to touch on here
因为在这我想提及另一个
that really takes Elon Musk to the next level.
真正让埃隆·马斯克更上一层楼的因素
In terms of what he’s able to achieve
这能够从他所达到的成就
and how he’s able to influence others.
以及他影响他人的方式中看出
And it’s that his visions aren’t just about him.
那就是他的愿景不只关乎自己
There is no Musk Industries.
埃隆没有用他的名字命名产业
Tesla is named after an inventor from the 1800’s.
特斯拉这名字来自19世纪的一位发明家
The rocket from SpaceX is named after the Millennium Falcon
SpaceX的火箭以千年隼号命名
and the Boring Company, well, that’s just too silly play on words.
还有“挖洞公司” 只是玩文字游戏 有点蠢蠢的
The point is that Elon doesn’t seem as concerned with his name as Tony Stark
关键他似乎不像托尼·斯塔克那样在乎自己的名字
who he’s often compared to.
两者经常被拿来作比较
Even more unique, Elon’ goal isn’t just for his businesses to win,
更具独特性的是 其目标并不仅是事业的成功
of course, he would like that,
当然 他也希望事业蒸蒸日上
but listen to how Elon Musk talks about GM competing with Tesla.
但对特斯拉与通用汽车间的竞争 他解释道
“I think if GM comes to market with a compelling electric car that’s great”
“我觉得 如果通用汽车能推出一款引人注目的电动汽车 那就太棒了
uhm, the goal of Tesla from the beginning has been to”
呃 特斯拉从一开始的目标就是
accelerate the advent of sustainable transport”
加速实现可持续交通发展
“so, uhm, I think””
所以 呃 我想
“if GM or any other company comes out with””
如果通用汽车或其他公司推出
“compelling electric cars that is good for the world”
对世界有益 有竞争力的电动汽车
then we will applaud them.”
那我们会为他们喝彩”
In other words, Musk’s overarching vision for the future views humanity collectively.
换言之 马斯克对未来的广阔愿景里包含了全人类
In the end, we’re all on the same team.
毕竟 我们是命运共同体
That’s why in addition to just rooting for GM,
这就是为什么他不仅支持通用汽车
he actually made Tesla’s patents public.
还公开了特斯拉的专利内容的原因
Now obviously, Elon would like Tesla to succeed as a company
显然 相比于特斯拉作为公司取得成功
but he really also wants humanity to have an economically viable electric car.
埃隆也希望人们买得起一辆电动汽车
No matter who makes it happen.
是谁使之成为现实不重要
Contrast that with any number of other businesses,
这和一些其他公司形成鲜明对比
and I’m sure you can think of a few,
我知道大家能想到一些
that pursue profits at the expense of what would be best for society.
就是那些为了追求利益而牺牲社会利益的公司
So remember this
因此请记住
your vision can only be as inspiring as the amount of people
你的愿景只有对很多人产生了积极影响
that it positively impacts.
它才会鼓舞人心
Elon’s visions include all of humanity
埃隆的愿景囊括了全人类
so he’s become a worldwide celebrity
尽管他不是世界上最伟大的演说家
despite not being the world’s greatest public speaker.
但他已经成为一个世界名人
And if you want to make a bigger impact and inspire more people,
如果你想有更大的影响力 激励更多的人
you have to ask yourself,
你得扪心自问
“Who would it be fulfilling to help?”
这么做到底是为了满足谁
Your answer can be all of humanity or kids
你的答案可以是全人类或孩子们
or your local community or whoever you want.
当地社区或任何你想帮助的人
But if your aim is to inspire others and to achieve more,
但若你的目标是鼓舞他人 实现更高的成就
the vision just has to go beyond your own comfort.
这个愿景就不能仅限于自身的安逸
There’s no way around it.
这是不可避免的
So to recap back to front
因此回顾之前的内容
since that’s actually the way that this stuff gets implemented in your life.
那就是愿景得以实践的方法
First, you have to clarify your values,
首先 你得明确自己的价值
who do you want to help?
你想要帮助谁?
There’s nothing inherently wrong here with selfish motives,
有自私的动机本身并没什么错
but it does have to go beyond you in the same way
但想要成功我们不能总是想着自己
Because its needs to captivate the imaginations of other people,
因为如果你想取得如此巨大的成就
if you are going to achieve at this massive scale.
还需要激发他人的想象力
Second imagine an amazing future.
其次 构想一个令人惊叹的未来
Paint the picture because that’s what a vision is.
尽情想象 因为这就是愿景的本质
and if you need more inspiration
若你想要更多灵感
I personally recommend reading more than just about anything.
我个人建议你要广泛阅读
The initial vision for Charisma on Command came from The 4-Hour Workweek
掌控魅力的最初想法来自《每周工作4小时》
But I was also influenced by sci-fi novels
但我也深受科幻小说的影响
like Ender’s Game that talk about strategy and leaderships.
像关于策略和领导才能方面的《安德的游戏》
So you have to pursue your interests here.
所以你必须通过阅读找到自己的兴趣所在
As Steve Jobs said in his famous commencement speech,
如史蒂夫·乔布斯的著名毕业演讲里所言
“And much of what I stumbled into by following
“出于自身好奇心与直觉的执着不懈是无价的
my curiosity and intuition turned out to be priceless later on.”
这让我受益匪浅
“You can’t connect the dots looking forward.”
你们不可能从现在这个点上看到将来
“You can only connect them looking backwards.”
只有回头看时 你才能发现它们之间的关系
“So you have to trust”
因此你要相信
that the dots will somehow connect in your future”
现在的点点滴滴都会以某种方式与未来相连
“Because believing that the dots will connect down the road”
坚信这些会伴随你度过一生
will give you the confidence to follow your heart”
会给你遵从内心的信心
“Even when it leads you off the well-worn path.”
甚至使你摆脱平凡”
So check out whatever piques your interest and pursue it deeply.
所以想想什么能引起你兴趣 然后为之努力奋斗
And if you are interested in reading more, I commend you
如果你想多阅读 我支持你
but perhaps you don’t have that free-hands time
但是你可能因为旅行或开车
because you’re travelling or driving.
没有空闲时间
There is a link below
点击下方链接
where you can get a free audio book with a trial of Audible.
在Audible免费试听有声读物
This video is not sponsored by Audible
这个视频不是Audible赞助的
but I’ve worked with them in the past
只是我们以前有过合作
and we have that free book with a trial perk.
所以有免费听书的试用福利
I also think it’d just be awesome
我同样也觉得
to have more people reading or listening to books.
让更多人去读书或听书会很棒
That’s just an amazing thing
这是一件了不起的事
So if you want to check that out
所以如果你想要听书
go ahead click the link below in the description
那就点击下方简介中的链接
to get a trial of Audible and a free book.
进入Audible试听免费书籍
Third, persevere and you need to fail a whole bunch.
第三 面对多次失败时 要永不言弃
Now this is going to be much easier to do
当你明确自己关心什么东西
when you have identified something that you care about
而不仅仅是追名逐利时
more than social approval or money.
一切就变得容易多了
It’s actually nearly impossible when the reverse is true.
反之 你可能就无法成功
And I have to tell you, amongst of the group of
而且我要告诉你 在我的朋友中
small entrepreneur that make up my friends,
当时是小企业家的朋友们
the one trait that
他们有一个特质
separates those who actually live their dream from the ones who don’t
能够区分这个人是否为梦而生
is daily continuous perseverance over several years.
那就是十年如一日的坚持不懈
If this is a topic you’re more interested in,
如果你对这个话题很感兴趣
and let me know, I’m happy to do another video on that
请告诉我 我很乐意再做一个关于它的视频
But my advice is more nuanced than”never give up”
但相比“永不言弃” 的口号 我的建议更微妙
you don’t really have time for it right here
你真的不必在此花费时间
so I’m just gonna continue on.
我会带大家探寻更深层次的东西
Anyway if you want more videos like this,
总之如果你想看更多类似的视频
go ahead and click Subscribe right now.
现在立即点击订阅
I’m going to be covering a lot more mindsets in the coming weeks.
接下来的几周里 我会发表更多的想法
And I have some breakdowns that I’m super excited for
我对下述内容无比兴奋 甚至做视频做的有点体力不支了
like a comparison of the charisma of all the different Avengers
比如比较所有不同复仇者们的魅力
not all, there are like four or five to be fair and there’s like 30 Avengers
但不是所有 坦白说就四五个 毕竟一共有大约30个呢
but a comparison of the Avengers charisma and I am a total nerd for doing this
我非常痴迷于复仇者间的魅力比较
so I’m excited for that.
想想就很激动
And if you want to make sure that you don’t miss that video when it is released,
如果你不想错过新发布的视频的话
hit the subscribe button and of course, the notification bell.
点击订阅按钮 同时开启提醒
I’m actually also in the comments whenever I release a video
在上传视频后的一小时内
for the first hour after upload,
我也会在评论区和大家互动
Which is 11 a.m. Pacific and I guess that’s 2 p.m. Eastern time
即太平洋时区早上11点或东区下午2点
So if you have any questions for me,
如果你有任何疑问
that is the time to ask them
可以在那个时间段向我提问
and I can get back to you directly.
我会直接回复你
Anyways I hope that you guys enjoyed this video
总之希望你们能喜欢这个视频
and I will see you in the next one.
我们下个视频见

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